Evolution of 3D rendering service market and how Cloud Computing promises to deliver more in this unique market segment
3D rendering is something that the modern world is accustomed to frequently especially in the construction field where today’s home makers often showcase an extravagant 3D model to their customers before finalizing on a particular architecture and interior design plan.
Another area where rendering proves to be a vital asset is in the film industry and especially the Hollywood industry. The biggest testimonials to the potential of 3D rendering is the roaring success of movies like Avatar and Transformers, which would not have made it into the spotlight, if this technology had not been advanced to the level we see it today.
But architectural 3D rendering service market is where most of the action happens as per a recent study by TechNavio which has predicted that on a global scale the rate of growth of 3D architectural rendering would be over 35 per cent in the time gap of 2011-2015.
The survey was more biased towards the American market which has shown an increasing appetite for 3D rendering in architecture. Top brass from TechNavio have commented on the insights of the survey by saying that today 3D rendering service providers are moving away from conventional options offered to customers and are now developing packaged solutions which customers can choose as per their requirement. Even Value Added Services are being offered by some service providers.
Marketing efforts of leading construction providers are being given a boost thanks to new age 3D rendering which showcases a fully conceptualized view of a prospective client’s future home. It is possible to model every part of a building and thus getting approval for the whole project happens only after the client is happy in all perspectives.
Other key areas where rendering services are showing their advantages might include the ones already mentioned above i.e. the film industry and also the gaming industry. Looking into the future, service providers are trying to explore new channels of service delivery and one promising methodology that is starting to showcase its potential in the rendering service market is cloud computing.
The gaming industry for instance has now started to shift towards cloud based online gaming environments wherein the actual user is only being provided a rendered image or interface of the game for playing at his comfort level while all the heavy duty graphic processing works and game performance analysis takes place on powerful cloud servers resting in data centers globally. Users only need to play a game remotely with their browser or with perhaps an interface that requires minimal hardware configurations on your system. The rest is taken care of by the cloud based gaming service.
The whole concept behind gaming on the cloud is streaming a huge dataflow onto your remote PC via the internet courtesy of an up and running delivery model i.e. a cloud that the game service provider has offered you with.
Taking 3D rendered content to the masses is another area where cloud computing starts to make heads turn as it provides better 3D farm rendering to folks who are currently unable to do so by themselves owing to limited hardware resources on their individual system. This means that even smaller companies in the film and animation industry as well as the construction industry can develop 3D models as well as work in 3D rendering environments without heavy capital expenditure and powerful resources.
With faster cloud services, achieving 3D rendering from your local PC connected to a cloud rendering service would be faster beyond your imagination and hence you not only save on expenditure with regards to infrastructure costs, but also you get access to high speed rendering services that would work tremendously to your advantage saving you precious time as well.
With the ability of cloud computing to offer 3D rendering services to the masses and at affordable rates, the future of 3D rendering services looks very interesting. This is rightly in tune with a harmonious growth pattern which would see technology combine with other forms of art such as image design, art, architecture and conceptualisation to achieve never before seen levels of perfection in almost all of the basic utility industries and fields like engineering, graphical animation and design industries as well as the entertainment industry.
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About the Guest Author:
Mandira Srivastava is a fulltime freelance writer who specializes in technology, health and fitness, politics, and financial writing. Equipped with degree of mass communication and having worked for both private and corporate clients, I have experience meeting a wide range of writing requirements and styles.